The Secret to Increasing Your Prospects Without Spending Money on Advertising
How do most businesses increase their prospects? Spending more and more money on advertising. How do “smart” businesses increase their prospects? By forming marketing alliances. Forming alliances with other businesses that serve the same target market as your own (not competitors) can help further your reach without increasing your expenses through advertising. By partnering up [...]
What makes your business unique?
Two most important questions every business should be able to answer: Why do people do business with you now? If people aren’t doing business with you now, why should they? Why should people do business with you? Do you have a compelling reason why people should do business
Multi-Pillar Marketing, LLC Now a Member of NECT Chamber of Commerce
As of January 2010, Multi-Pillar Marketing, LLC is now a member of the Northeast Connecticut Chamber of Commerce. One of the new features they started this month is a Meet the Member segment
5 Principles to Increase Your Sales Using Your Print Materials
I’d like to share a few of the same principles that I use when working with my clients that help increase the effectiveness of their marketing without increasing the cost. Guide to consistency – Build familiarity with your company/brand When trying to build brand recognition, it’s very important to keep consistency within colors, fonts, layout, [...]
5 Free or Low Cost Ways of Marketing Your Business in the Down Economy
In today’s economy, everyone is feeling the pinch, yet it is still necessary to market your business. Below we have 5 Free or Low Cost ways to market your business. Hopefully you’re already trying some of them or will put some into practice within the next couple of weeks. Enjoy! 1. Is Your USP Boldly [...]
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