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What Customers Expect from Your Web Site

Customers and potential customers visit your web site with expectations, and it is crucial for you to cater to them in order to have your business thrive. Local customers already familiar with you might be willing to overlook small errors or discrepancies, but first-time visitors tend to be less forgiving and will move on to [...]

What can the Internet REALLY do for me? – 12 KEY BENEFITS

by Peter Simmons Article used with permission. In my conversations with business people I’ve noticed a surprising lack of understanding about the Internet and its potential for their business. Most know it is important for business in general but don’t really know why. Few really understand what it can specifically do for their organization, “What [...]

Reaching Out to Your Community

As you continue to build your small, local business, one of the easiest marketing approaches in attracting new customers is to embrace your community, while using your web site to gain recognition. A strong community presence brings about notoriety and longevity to your venture.

Why Should My Locally Based Business Have a Web Site?

According to The Kelsey Group * “70% of U.S. households now use the Internet as an information source when shopping locally for products and services… Findings also suggest the Internet is poised to surpass newspapers as a local shopping information resource.” Think about the last time you were searching for information about a product or [...]

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